
Launch yourWhatsAppstorefront
Build a close, personal relationship with every customer powered by Agentic Commerce. Message in your brand's voice on the world's most trusted messaging app.
Why now
Three leaks you can already feel.
Slow answers that cost sales. Routine tickets that cost hours. Customer questions that vanish unused. One agent resolves all three.
Sales questions, stuck in the support queue.
Someone is on your product page right now, one question from checkout. Today that question waits in the same queue as returns, answered by order admin rather than a salesperson who can recommend, size and close.
Your agent answers like your finest associate: instantly, in your brand voice, checkout in the same chat. It never clocks off, so Sunday at 9pm is served as well as Monday at 9am.
- Pre-purchase questions never queue behind order admin
- Sizing advice and recommendations that close
- Checkout in the chat, at full price, nights and weekends included
Sunday · 21:04
Do the Apex trainers run big? Torn between a 9 and a 10.
21:04
They come up half a size large, so the 9 will fit you perfectly. Want me to check it's in stock?
21:04
Yes please!
21:05
In stock in a 9. Here you go:
Apex Trainers · Size 9
£120
21:05
Sale closed at 21:07. No ticket, no queue, no handover.
Where's my order?
14:02
Hi Sarah, your Apex Trainers (order #8412) arrive tomorrow, 9–11am. Here's the live tracking.
14:02
The leggings from my last order are too big. Can I swap them?
14:03
Done. Return booked and a size M reserved for you. Label attached; the swap ships as soon as the courier scans it.
14:03
No order number asked. No portal, no password. The customer is the login.
Routine order queries, burning support hours.
On your website, “where's my order?” means a contact form, an order number and a two-day email thread, all to look up what the customer should see instantly.
On WhatsApp, the customer's number is their login. Your agent already knows them: orders, live tracking and returns, all handled inside the chat. The routine queue deflects itself; your team keeps the conversations that truly need a person.
- Recognised by their number, no login screens
- Order status, delivery changes and returns handled in-chat
- Routine tickets deflected; humans kept for the complicated
Your richest customer data, thrown away.
Everything customers ask before buying is first-party intent data: what they want to know, in their own words. Most brands let it die in a support inbox.
Wassist structures every conversation into intent data that feeds straight into content and SEO, ready for search's shift to ChatGPT and AI Overviews before your competitors know what to write.
- Every conversation captured as structured intent data
- Real customer questions feeding content, SEO and GEO
- Ready for search shifting toward AI assistants
Top pre-purchase questions
this week
“Is the leather waterproof?”
214 asks
“Do you ship to the UAE?”
132 asks
“How does sizing compare to Nike?”
96 asks
“Will this fit a 15" laptop?”
71 asks
→ Next week's content plan, written from what buyers actually ask.
The personal shopper · on WhatsApp
Luxury is already there.
The world's most protective houses already offer a personal shopper over WhatsApp: a dedicated advisor in the customer's pocket. Human-staffed, by appointment, on luxury budgets.
Theirs is human-staffed, office hours only.
Wassist gives your brand the same personal shopper: agentic, always on, at a fraction of the spend.
How we work
Three steps to a close contact.
Customers invite you in. Your agent replies like your best associate. Only then does it recommend, the way a friend would.
Customers choose
WhatsApp is reserved for the people who matter: friends, family, close contacts. Brands earn that spot by inviting customers in, never the other way round.
A footer link. A floating button. A QR on the packaging. The customer reaches out when they're ready and you're there to greet them.
- Customer starts the chat, every time
- No popups, no spam, no forced engagement
- Earn a close-contact spot, not a marketing channel
How they get here
WhatsApp choice
Customers choose where they want to chat
“Chat with us on WhatsApp”
In the site footer
QR code on the parcel
Scan to start a chat
When will my order arrive?
14:02
Tracked DPD - arriving Thursday, 9-11am. I'll ping you when it's out for delivery.
14:02
Just to let you know the order is out for delivery today.
08:29
What size am I in the new Vital range? Can you get Holly to check?
14:03
I'll get Holly to check to check for you - she'll be in touch soon.
Holly here - I've checked and you're a size M in the new Vital range.
14:03
Don't spam. Reply.
Most support tickets are the same three questions: where's my order, what size am I, how do I return this. Each one costs around £4 of support time to resolve; and the customer could have answered it themselves in seconds on WhatsApp.
Your Agent runs the front of house in your brand voice and clears the routine queue instantly, so your team keeps the high-touch, human moments for the conversations that genuinely need a person.
- Order status, sizing, returns; answered instantly
- ~£4 of support time saved on every deflected ticket
- Humans kept for the complicated, high-touch cases
- Every conversation in your brand voice
Recommend like a friend.
Once your Agent knows the customer; their size, their style, their last order; marketing turns into conversation. The same way a great in-store associate would do it.
A new drop they'll love. A restock in their colour. A “what did you think?” on the cart they left; not a “buy now”. Each message is useful. None feel like spam.
And when a campaign lands; the people commenting and DMing on Instagram and TikTok don't get left to whoever has time. They get invited into WhatsApp and nurtured into their next purchase.
- New drops, picked from their history
- Restocks in their size, in their colour
- Lost-cart: "what did you think?" never "buy now"
- Instagram & TikTok engagement, captured into WhatsApp
hey, you popped the Vital Soft Leggings in your basket yesterday. What did you think?
10:14
They weren't in my size :(
10:15
ooooh! Good news - they just landed back in your size.

Vital Soft Leggings
£46
10:15
Already live
Don't take our word for it.
These brands run their WhatsApp on Wassist today. Message their agents right now and see how it feels to be their customer.
Live agents, real storefronts. Every chat above is answered by Wassist in production.
WhatsApp is the channel for performance.
Because customers actually read messages from people they trust.
The library
An agent, bespoke for every brand.
Hover to browse the library, click a brand to meet its digital ambassador.
Wide Fit Shoes
widefitshoes.co.uk
Some of these brands are Wassist customers; the rest are interactive demos generated from public store data and are not affiliated with or endorsed by the brands shown.
Create your
digital ambassador
Enter your store URL. Our AI generates a personalized digital ambassador for your brand in seconds.
2B+
People on WhatsApp daily
Already chatting
98%
WhatsApp message open rate
vs 25% email
4x
Cart recovery effectiveness
vs email
£4
Support cost per resolved ticket
Industry benchmark, deflected instantly
For developers
Wassist is programmable end‑to‑end
Build on the same APIs we use internally. Subscribe to events, manage agents, and ship integrations in minutes.
Signed payloads, automatic retries, replay logs.
Manage agents, conversations, contacts. API keys via X-API-Key.
@wassist/sdk & wassist listen for local dev.

Backed by investors & founders from