WhatsApp Message Showcase
Explore the comprehensive suite of messaging types available on the WhatsApp Business Platform, designed to create rich, interactive customer experiences.
Text Messages
The foundation of conversation. Text messages on WhatsApp allow for direct, personal communication with your customers. They support emojis and rich formatting.
- ✓Instant delivery & high read rates
- ✓Supports emojis for personal touch 🚀
- ✓Formatting: Bold, Italic, Strikethrough, Monospace
Interactive CTA Messages
Drive traffic with visual headers and Call-to-Action buttons. These messages are optimized for conversion, allowing users to visit your website or app with a single tap.
- ✓Higher click-through rates than plain links
- ✓Rich media headers (Image/Video) for showcasing products
- ✓Customizable button text and direct URL navigation
Reply Buttons
Simplify customer choices with Quick Reply Buttons. Instead of typing, users simply tap an option. Perfect for surveys, yes/no questions, or immediate selections.
- ✓Up to 3 buttons per message
- ✓Reduces user effort and typing errors
- ✓Faster response times for structured conversations
List Messages
Organize up to 10 options in a clean, menu-style interface. Great for FAQs, customer support routing, or presenting categories without cluttering the chat.
- ✓Supports up to 10 options organized in sections
- ✓Includes row titles and optional descriptions
- ✓Consistent, native menu experience on iOS and Android
Rich Media Messages
Engage users visually with Images, Videos, and Documents. Share catalogs, invoices, product demos, or audio notes to create a multimedia experience.
- ✓Send Images, Videos, and Audio/Voice notes
- ✓Share PDFs and documents (invoices, guides)
- ✓Media captions supported for context
Location & Contacts
Share essential information seamlessly. Send store locations for easy navigation or share contact cards for customer support or sales representatives.
- ✓Interactive map previews for locations
- ✓Share vCards that users can save instantly
- ✓Help customers find your physical stores easily
Voice Messages
Enable hands-free communication with voice notes. Perfect for customers on the go or when a detailed explanation is easier to speak than type.
- ✓Natural, conversational experience
- ✓Customers can explain complex issues easily
- ✓AI can transcribe and process voice content
Template Messages
Pre-approved message templates for business-initiated conversations. Essential for sending notifications, updates, and alerts outside the 24-hour window.
- ✓Required for proactive outreach
- ✓Pre-approved by Meta for compliance
- ✓Support dynamic parameters for personalization
Product Messages
Showcase products directly from your catalog. Single product cards for featured items, or product lists for browsing collections - all within the chat.
- ✓Single product cards with images and pricing
- ✓Product lists for catalog browsing
- ✓Requires Facebook Catalog integration
WhatsApp Flows
Create multi-step forms and interactive experiences. Collect data, run surveys, or build checkout flows - all within WhatsApp's native interface.
- ✓Multi-step forms without leaving chat
- ✓Native UI for seamless experience
- ✓Ideal for checkout, surveys, and sign-ups
Address Collection
Request and collect shipping addresses using WhatsApp's built-in address picker. Pre-fills saved addresses for returning customers.
- ✓Native address form with validation
- ✓Supports saved addresses for repeat customers
- ✓Country-specific formatting
Location Request
Ask customers to share their current GPS location. Perfect for store locators, delivery tracking, or location-based services.
- ✓Request real-time GPS location
- ✓Find nearest stores or service points
- ✓Enable location-based recommendations
Reactions
Customers can react to messages with emojis - a quick way to acknowledge, express satisfaction, or provide feedback without typing a response.
- ✓Quick emoji reactions to any message
- ✓Express sentiment without typing
- ✓Track customer satisfaction signals